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The Complete Feature Set

Every tool your med spa needs.
One platform. Zero duct tape.

NeedleMoved replaces the disconnected stack of booking apps, marketing tools, CRM spreadsheets, phone systems, and review platforms that most med spas are juggling today. Every feature below is built into a single system — designed around the workflows med spa teams actually use every day.

AI-Powered Tools

AI that works while you sleep.

Six AI capabilities built into NeedleMoved — not add-ons, not integrations, not extra fees.

Voice AI

Your 24/7 AI receptionist.

Voice AI is a phone-based AI agent that answers inbound calls, handles patient inquiries, and takes real action — so nothing falls through the cracks after hours or during busy treatment blocks. It greets patients naturally, checks your live calendar, books appointments, creates contacts, and triggers follow-up workflows mid-call.

  • 200+ voices with full control over tone, language, pace, and personality.
  • Outbound callbacks within seconds of a form fill — while the lead is still thinking about Botox.
  • Voice AI Chat Widget embeds on your site — visitors speak to your AI agent live in their browser.
  • Pennies per call. Works on LC Phone and Twilio numbers.
See Voice AI in action
Voice AI — Live Call
Inbound · 0:42 elapsed
Caller
“Hi, I was hoping to book a Botox consultation for this Friday.”
Voice AI
“I’d be happy to get that on the schedule. Dr. Chen has 2:15 or 4:30 available on Friday. Which works better?”
✓ Booked ✓ Contact created ✓ Confirmation sent
Instagram DM
“Do you guys do lip filler? How much?”
Conversation AI
We do — Juvederm and Restylane, starting at $650/syringe. Want me to check consult availability this week?
“Yes, Thursday afternoon if possible.”
Conversation AI
Booked — Thursday 3:30 with Dr. Chen. Confirmation texted.
Conversation AI

Instant answers on every channel.

Conversation AI is a text-based AI agent that lives on your website chat and across every messaging channel — SMS, Instagram DMs, Facebook Messenger, and WhatsApp. It answers questions, qualifies leads, books appointments, and escalates to your team when a human touch is needed.

  • Trained on your data — documents, FAQs, service descriptions, and website content via web crawler.
  • Qualifies leads by treatment interest, timeline, budget, and location — then routes to the right pipeline stage.
  • Suggestive or fully automated — your call, per channel.
  • Unified inbox — every conversation in one place, regardless of channel.
Explore Conversation AI

AI Workflow Builder

Describe what you want in plain English: “When a new lead fills out the Botox consultation form, send a confirmation text, wait two hours, send a follow-up email, and if they haven’t booked within 48 hours, trigger a Voice AI call.” The AI builds the complete workflow — triggers, actions, delays, IF/THEN logic — automatically.

Try the AI workflow builder

Funnel & Website AI Builder

Generate full landing pages and booking funnels from a single prompt. Describe your offer — “Create a landing page for our summer Botox event with a $50 discount” — and the AI produces a complete, conversion-optimized page with headline, copy, images, form, and CTA.

Build a funnel with AI

Content AI

On-brand copy in seconds. Generate email campaigns, SMS messages, social posts, ad copy, blog drafts, and image concepts — all tailored to your med spa’s brand voice. Understands aesthetics terminology and produces copy that sounds like a knowledgeable marketing manager, not a robot.

Try Content AI

Reputation AI

Automatically responds to every Google review with a natural, human-like tone that matches your brand. Positive reviews get personalized thank-you responses. Negative reviews get thoughtful, professional replies that demonstrate care without being defensive.

See Reputation AI
CRM & Lead Management

Every patient. Every stage. One view.

CRM & Lead Pipelines

Track every patient from first inquiry to loyal member in a visual pipeline. See where every lead stands, what follow-up they need, and which stage they’re in.

Call Tracking & Recording

Know exactly which ad, landing page, or campaign generated each call. Record calls for QA. Every call logged to the patient’s contact record.

Tracking & Analytics Dashboards

Revenue by provider, cost per lead by channel, booking conversion rates, no-show rates, campaign ROI, and membership growth — all in dashboards that answer “What is actually working?”

Scheduling & Booking

Fill the calendar without playing phone tag.

Scheduling, Booking & Appointments

Online booking that syncs with provider calendars, treatment room availability, and equipment schedules. Patients book the exact service they want with the right provider — without playing phone tag with your front desk.

Missed Call Text-Back

When a call goes unanswered, NeedleMoved auto-texts: “Hey, we missed your call! How can we help?” That single text recovers leads that would otherwise disappear forever — because 85% of callers who reach voicemail never call back.

Marketing & Campaigns

Reach the right patient on the right channel.

Email Marketing & Campaigns

Drag-and-drop templates built for med spa promotions. Announce new services, promote seasonal offers, send post-treatment care, and nurture leads through drip sequences that convert.

Two-Way SMS & Messaging

Text patients directly — confirmations, reminders, follow-ups, promotions. Patients reply and the conversation continues in your unified inbox. SMS sees 98% open rates vs. 20% for email.

Broadcast Campaigns

Send targeted campaigns across email, SMS, WhatsApp, and Messenger — from one screen. Segment by treatment history, membership status, last visit date, or any custom field.

Social Media Planner

Plan, create, schedule, and publish across all your platforms from inside NeedleMoved. Use Content AI to generate post ideas, captions, and image concepts. No more logging into five different apps.

Ad Manager

Run and manage Google, Facebook, and Instagram Ads directly from NeedleMoved. See exactly which ads produce booked appointments and revenue — not just clicks and impressions.

Automation Workflows

Build multi-step automations triggered by patient actions. A form submission triggers a confirmation text, a 24-hour reminder email, a post-treatment review request, and a rebooking nudge two weeks later. Set it once; it runs forever.

Patient Experience & Operations

The day-to-day tools that keep practices running.

Reputation Management

Automatically request Google reviews after every appointment via SMS or email. Monitor reviews across platforms. Pair with Reputation AI for automatic, human-like responses.

Document Signing

Send consent forms, intake paperwork, and treatment agreements digitally. Patients sign on their phone before they walk in. Every signed document saved to their contact record.

Funnels & Landing Pages

Drag-and-drop builder with templates designed for med spa offers. Forms connect directly to your CRM pipeline so leads are captured and followed up on instantly.

Membership & Course Portals

Tiered monthly plans, loyalty perks, exclusive pricing, and treatment bundles — with automated billing and renewal reminders. Members visit 2.9x more often and spend 35% more.

Invoicing & Payments

Send invoices, collect payments, and process transactions directly inside NeedleMoved. Accept credit cards, set up recurring membership billing, and keep financials tied to each patient.

Affiliate Manager

Launch referral programs that reward patients, influencers, or partners for sending new clients. Track every referral, automate payouts, and turn your happiest patients into your most effective marketing channel.

White-Label Mobile App

Give your patients a branded mobile app with your logo, colors, and practice name. They book, message your team, view treatment history, and manage their membership — from an app that looks and feels like yours.

The Comparison That Tells the Whole Story

Five separate tools vs. NeedleMoved.

Capability Using 5 Separate Tools Using NeedleMoved
Monthly software cost$500–$1,200+ across toolsOne predictable platform fee
Data lives in5 disconnected databasesOne unified CRM
Lead follow-up speedHours (or never)Seconds — via Voice AI and automation
After-hours phone coverageVoicemail (85% never call back)Voice AI answers every call, 24/7
Marketing campaignsLog into 3 apps, export/import listsOne-click broadcasts across all channels
Review managementManual, inconsistentAutomated requests + AI responses
Reporting & attributionSpreadsheet gymnasticsOne real-time dashboard
No-show reductionMaybe a manual reminderAutomated SMS/email sequences
Patient messagingScattered across platformsUnified inbox — calls, texts, DMs, chat
Onboarding timeWeeks per toolDays for the entire platform

Replace your stack with one platform.

Every feature included. One predictable base fee plus pay-as-you-go for AI and messaging. No long-term contracts.